United CEO Oscar Munoz appeared on ABC’s Good Morning America today as the first stop on his apology tour for the passenger dragging incident.
The seven minute interview is worth a watch–
Munoz is guarded in his words, yet does not revert to corporate doublespeak. He also offers a promise that a similar event will never happen again. Further, he suggests that the very role of using law enforcement personnel to serve as bouncers or revenue enforcers (“for non-safety reasons” Munoz says) must be scrutinized. That is refreshing to hear, even if late.
Munoz also states he has no intention of stepping down. With the United stock price having rebounded, his job is likely safe for now.
Admission of Legal Liability?
In other news, we’ve already learned that Dr. Dao has lawyered up. In retaining two powerful Chicago-area lawyers, Dao positions himself for a large settlement.
Did Munoz admit to liability when he said the passenger did no wrong? Of course, but that was already done in last night’s apology. That part of the interview still strikes me most. The pause, the hesitation, and finally the answer.
I am not a mind-reader, but I felt Munoz wanted to say “well, he was at fault too” but (wisely?) held his tongue. It would have done no good to say otherwise. Many are already complaining that his apology is too little, too late.
Check out the interview. It’s worth watching.
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