Emirates officially unveiled its new 777 first class suites yesterday in Dubai and they look even better than the the teaser.
The new Suites will feature:
- 1-1-1 seating (versus the current 1-2-1)
- Floor-to-cieling sliding doors
- Virtual windows for suites located between aisles
- “Zero-gravity” position on bed
- Video-calling to order food/drink on-demand
- New color palette of soft greys, cream and champagne (versus the current gaudy gold)
- Ample personal storage inside the suite
- Bowers & Wilkins Active Noise Cancelling E1 headphones
- New Bulgari amenity kits and Hydra Active moisturising pajamas
New Partnership with Mercedes Benz
The new suite has Mercedes Benz design features. Emirates collaborated with Mercedes on the leather seating, control panels, and mood lighting. Additionally, First Class passengers will be chauffeured to/from their flights with a new fleet of Mercedes-Benz S-Class cars.
Emirates CEO Sir Tim Clark remarked:
Emirates pioneered the First Class private suite concept back in 2003, and today it’s the industry benchmark when it comes to first class travel. Over the years we have continually improved on our private suites, adding thoughtful refinements and features. We are very excited about our new fully-enclosed suite which is a real game-changer in terms of privacy, comfort, and thoughtful luxury. This is the first time an Emirates product has been so influenced by another luxury brand, but it is a natural fit as both Emirates and Mercedes-Benz have the same unwavering commitment to fine detail, uncompromising quality, and a drive to push the boundaries.
Which Routes Will the New Cabin Fly?
The seats themselves remain a tease, since they will only be installed on nine 777 aircraft for now. The first routes that will see the new product will be Geneva and Brussels, both starting on December 01, 2017. While Emirates may expand the new first class product to its A380s, there is no timeline for doing so. We will see the new first class product (or some variation of it) on Emirates’ new 777-8s and 777-9s, but delivery will not start until 2020 for those aircraft. So actually, this will be a very elusive product for the time being.
It’s a bit disheartening that finding this aircraft will be like a needle in a haystack. Nevertheless, that doesn’t change the fact that this is a remarkable new product that offers a marked improvement from an already highly competitive first class product.