JetBlue has hinted about service to Europe for years. Will the big announcement finally come this spring?
Yesterday, JetBlue employees received the following “Save the Date” e-mail:
Save the Date
JETBLUE ALL HANDS
Join us for a chat about JetBlue’s vision and strategy followed by a Crewmember after-party.
Wednesday, April 10, 2019
New York City
Doors open at 1500ET
All Crewmembers are welcome to watch via webcast or attend in person.
Stay tuned for details on how to RSVP for you and a guest. Tickets to attend in person will be first-come first-served.
Last autumn, I wrote about Robin Hayes’ strong hint that JetBlue was exploring service to London and beyond. He said this:
I looked at some legacy brands and what they were charging a week out for business class between London and New York and it is obscene..eight, nine or ten thousand dollars. And, when we see that, we know that we can do that a lot cheaper….we think it’s a good opportunity, and when the time is right to take advantage, we may very well do that…
We have 85 neos that we can upgrade to long-range versions. Thus, we certainly have things in place when we are ready to push. We haven’t taken the final decision yet, but I think I’ve outlined the opportunity. I don’t want to tip people off about what we are doing…we expect some reaction. The transatlantic market comes down to three large carriers with huge amounts of power…we have to move intelligently and stealthily to make sure we’re successful.
There’s still the question of where, when, and how, but I think there is a good chance JetBlue’s “vision and strategy” will finally formally pursue service to Europe.
I can’t wait to fly JetBlue to London. How about you?
> Read More: JetBlue A321 Mint New York To Los Angeles Review